Research

My scholarship is focused on media psychology, specifically how the self-concept and social factors guide and shape the selection of individuals’ media repertoires. I use experimental, survey, and mixed-method approaches to examine media choices—and their subsequent effects—across the wide range of media platforms and content that people engage with: strategic persuasive attempts, storytelling and entertainment, news and information, and user-generated content. I have contributed to theoretical advancements and refinements in communication, including the temporarily expanded boundary of the self (TEBOTS) model, identity shift theory (IST), and the selective exposure for self- and affect-management (SESAM) model, as well as methodological initiatives including scale development and open science reforms.

For more detail, my research publications are listed on my CV, ORCID profile, ResearcherID profile, and Google Scholar profile.